Yeah, its size and layout makes it feel more like Gameworks or D&B than a traditional Brunswick Zone.
There's an arcade, bowling lanes, and a seperate bar/restaurant area; all with a good amount of walking space in between.
I must say, though, that despite its goal as a 'family fun center', I never once had a problem with kids (running across pads, in front of screen, etc). In fact, there weren't very many patrons/families there at all (though perhaps that was due to the time I was there (mid-late afternoon/early evening)).
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