I got the same exact error playing with my card. I'm fairly sure it's because you bought your card, put it in the machine, and then it's trying to log you into Platinum Crew but since you haven't registered your card online yet using the serial number on the back of it, there's nothing to log into.
...Of course, I'm kinda assuming you haven't registered for Platinum Crew on the website yet-- if you have and you're still getting the error then I'm sorry, forget everything I just said.
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